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Whenever classic American style returns in fashion—as in 1980s preppydom—you are likely to hear that “it’s classic—with a twist.” This common phrase might as well be engraved on the latest one dollar coin the U.S. Mint tries to sell consumers every few years.
But classic American style motifs are back once again for spring 2008. Familiar American classic looks inspired by garden party soirees, sports-oriented streetwear, and nautical wear all have their place in spring/summer 2008. The differences that define the cool sexiness of spring are in the details and especially the contrasting elements. It’s all about the mix. This season, tradition is transformed by accessorizing staid looks with pieces that are youthful and downtown.
THE COLOR PALETTE
Top colors for spring/summer, according to the Pantone fashion color report, are found in traditional colors but brightened by floral tones. Call it “Muffy and Buffy go Impressionistic.” Traditional navy becomes “snorkel blue,” a more animated blue. Khaki, the traditional spring/summer color, is shaded to “croissant,” a paler, more feminine neutral. Olive drab is replaced by golden olive. Kelly green, the preppy favorite, becomes daiquiri, a citrusy color that was popular in the 1980s. Pink is misted and water-colored. In sum, says Leatrice Eiseman, executive director at the Pantone Color Institute, it’s all in the mix: “Stabilizing neutrals combined with pops of brighter colors to create unique, distinctive looks.”
THE LONG SUMMER
Spring/summer fashion trends are almost always the most difficult to define. And with the seasons being extended on retail selling floors for longer periods, the demand for fresh looks is greater than ever. Fashion forecasters will tell you that the warm weather clothing in lighter weight, transitional fabrics is more important.
But designers and the exaggerated runway looks that seem to return each spring don’t do much to help define the important looks. This season was no exception, with the surrealistic, even kooky, backless dresses acclaimed on Marc Jacobs’ runways and the grandiose ruffles and flourishes on Ralph Lauren’s collection. But in an over-stored, over-branded, and over-inventoried retail environment, could anything else be expected?
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