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A SALON LIKE NO OTHER

We translated this experience into the physical environment of our new store. The added space enabled us to have a “living room” area and where our clients could feel at home, chat privately with shopping companions, look through magazines, or have the beverage of their choice.

Sometimes our best customers want more than a cappuccino. They call with unique requests: Can we arrange a table at a hard-to-get restaurant in New York or London? Can we get a private jet during a heavily traveled time? Intuitively we know filling these needs is as much a part of “The deBoulle Experience” as satisfying a request for a unique gem or a rare timepiece. We are flattered that our clients rely on us beyond traditional jewelry services.

We also show our caring for our clients by supporting causes important to them. Besides hosting several events in our salon, we support many more charitable and community efforts through our personal and financial involvement. We give of ourselves as well as of our resources just as our clients do.

Recently our customers have encouraged and inspired us to add a new dimension by creating “The deBoulle Collection.” As unique and beautiful as its mastermind, who also happens to be my very talented wife, the collection offers an array of exquisite rings, bracelets, brooches, necklaces, and earrings of the finest caliber. Before a piece is added to the collection, it must pass the same litmus test as the rest of the elements making up the deBoulle experience.

THE SECRET INGREDIENT

I shall let you in on a secret ingredient to the success of “The deBoulle Experience.” It is vital to each relationship or transaction—the fun factor. From design to consultation to closing the sale to the presentation, the experience must be fun for both the client and the associate.